TwitterLiker

When Apple sells you a product online or in its stores, the company offers you to buy an extended warranty called "Apple Care+". If you say yes, you will enjoy a multitude of benefits such as an express replacement service, a dedicated support service, a hardware warranty covering up to 2 incidents maximum (only accidental damage)... And all this even after the legal warranty!

Apple wants you to take Apple Care+

Since its inception, Apple's extended warranty has only been available for a short period of time after device purchase. This golden rule will soon change if a recent internal memo intercepted by MacRumors is to be believed. Indeed, Apple is going to offer all iPhone and Mac owners who have faced an expensive personal repair of. .. subscribe to Apple Care+. Employees in the Apple Store who will take care of the repair must offer customers subscription to the extended warranty, highlighting the financial advantage that there would have been if Apple Care+ had been taken from the start. This technique could prove to be very profitable since in general extended warranties are rarely subscribed, because consumers think that this will not be useful since they will protect their device with a cover. .After a bad experience, the opinions are completely different since we experienced the "drama" and we understood that an iPhone or MacBook fall happened quickly.

Certain conditions are put in place

The note informs that there are certain conditions for the warranty extension to be offered a second time after the first attempt has expired. It will be essential that customers have had their product affected by the repair for less than a year. Otherwise, the provision of Apple Care+ will be impossible, employees will be instructed not to tell the customer.Apple shares a simple example with his teams:

This is the first time that the Cupertino company has offered to subscribe to Apple Care+ after the period defined during the purchase. The company seems certain that this new strategy for selling its extended warranty could meet with great success among clumsy users.